Zenith’s latest Bugle Battens packaging has hit the shelves with a fresh new look, built to stand out and connect with tradies at first glance.
The brief:
Revamp the look and feel for a fresh, standout shelf presence
Use a defining, bold colour scheme
Create multiple packaging formats, including polybox snap packs and four different tub sizes
Maintain a strong, consistent visual identity
Include to-scale line drawings for clear product identification
Extend the design to other promotional materials, like pull-up banners and sample bags
The outcome: A striking, cohesive packaging range that’s as practical as it is eye-catching. The design seamlessly blends form and function, making it easy for customers to identify the right product at a glance – a crucial detail when every second counts on the job site.
From concept to retail, our team loved crafting a packaging label solution that not only looks sharp but also clearly communicates the quality and strength that Zenith is known for.