driving brand success and event impact.
Paliant Design and Patritti have been collaborating for over 4 years to enhance brand awareness and modernise their logo and collateral, aiming to attract more customers and inject new energy into their nearly 100-year-old family business. Over this time we have built a cohesive and extensive brand guideline to create a stronger and consistent brand across all their material.
industry
wine & spirits
services provided
brand design, campaign strategy, print & digital assets
print deliverables
event signage, posters and on-site collateral
digital assets
web headers, social media graphics and EDM assets
“Best graphic design team that we’ve ever worked with! No task is too difficult or not able to be delivered on time and to an amazingly high standard.” – Justin Tiller, Patritti General Manager
brand modernisation.
When it came to their Mother’s Day event, Patritti needed to create a buzz and a standout experience that would attract a wider audience and breathe new life into their brand. They wanted to take a fresh approach with their Cellar II event space, featuring markets, wine tasting, lunch, giveaways, and live music, all while staying true to their nearly 100-year-old family brand. The task is to break away from the usual brand palette, create dynamic visuals that would attract new customers, and ensure the event would leave a lasting impression on their community.
strategic collaboration.
We dove straight into understanding Patritti’s goals for the event to boost brand awareness, increase customer engagement, and create a memorable connection with their community. The project brief was clear: the campaign had to capture attention, resonate with Patritti’s audience, and stay true to their brand essence.
visually striking story-telling.
We worked closely with the Patritti team to develop a vibrant and fresh colour palette that deviated from their traditional hues but still aligned with their brand values. Crafting visually engaging assets that would stand out across both print and digital platforms. Delivering all collaterals on time and to the highest standard.
exceeding expectations.
Our success with Patritti’s promo campaign is just one example of how we are more than just their designers, we’re a part of their team.
Posts were shared widely, generating significant social media buzz and engaging the Patritti community. The event attracted a full venue, with a record number of interactions from attendees. This success translated into tangible business results, driving sales and strengthening Patritti’s presence in the market.
our clients.
